January is over and its evil reign over our Instagram feeds can come to an end. No longer will we feel the need to share Nashville filtered green juices; no longer will #yummy be filled with pictures of kale. Now is the time to see what we really want to see – it's pictures of cakes.
A far cry from your grandmother’s fairy cakes, London bakers are pushing the boundaries of culinary skill to create some of the most beautiful baked goods we have ever seen. From fully loaded brownies to intricately designed donuts, we’ve found our favourite places to add a little sweetness to our Instagram feeds.
Click through to see the prettiest cakes on offer.
Violet Cakes
From their signature cinnamon buns to limited edition seasonal buttercreams, this East London bakery’s treats are just too good to keep to yourself.
@violetcakeslondon
Maison Bertaux
This pastel-coloured patisserie has been serving freshly made pastries to hungry Soho patrons for almost 150 years. You may not win points for originality, but you will make all your followers' mouths water.
@yvonnejiayu
Honey & Co
Scattered with pomegranate seeds or glazed in fresh mandarin, Honey & Co offers up their ever-changing menu of Middle Eastern sweet treats in every colour of the rainbow.
@honeyandco
Primrose Bakery
From Love Heart cupcakes to Kinder Bueno cakes to Kit Kat brownies, Primrose Bakery’s sweet shop inspired masterpieces look almost as good as they taste. Almost.
@primrosebakery
Crumbs & Doilies
Whether topped with maple bacon, drizzled in salted caramel or filled with fresh lime curd, each of these hand crafted cakes is a mini work of art just waiting for you.
@crumbsanddoilies
Hummingbird Bakery
Before cupcakes became easier to find in London than an overpriced flat, there was Hummingbird Bakery, who have had over a decade to hone their icing bag skills. Time well spent.
@hummingbbakery
Cocomaya
Bringing a touch of elegance to your food lust, this Mayfair bakery’s perfectly finished cakes look too good to eat. We will do our best to though.
@cocomayalondon
Bea’s of Bloomsbury
Bea’s is already famous across London for their afternoon teas, and what is an afternoon without tea and cake? Miserable.
@beasofbloomsbury
Crosstown Donuts
With signature sourdough donuts covered in sweet coffee glaze, topped with lemon-thyme infused cream cheese icing and stuffed with banana cream, it would be more confusing if you didn’t want to follow this landmark London donutterie.
@crosstowndoughnuts
BB Bakery
What could be more British than afternoon tea on a London bus? Let BB bring out your inner patriot with their buttercream topped cupcakes and banoffee pie inspired tarts.
@b8akery
Lily Vanilli
Whether topped with hand painted edible space crystals, gilded chocolate or dehydrated pineapple flower,s Lily Vanilli’s one of a kind creations are sure to delight every time.
@lily_vanilli_cake
POP Bakery
Offering up fondant sailors, iced avocados and sugar coated penguins, this bakery creates the greatest cakes on sticks that we have ever seen.
@popbakeryLike what you see? How about some more R29 goodness, right here?
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