With Pokémon Go still dominating everyone's brains, there have been some surprising intersections between the augmented-reality game and fashion. We've seen Pokémon inserted into ad campaigns (a welcome improvement, really). There have also been parallels drawn between our favourite characters and designers' catwalk collections, too, though that's a bit more of a stretch. A new illustrated series from Stylight, a fashion aggregation site, takes things further — by fully transforming some of our favourite fashion people into Pokémon.
We always thought Cara Delevingne had the spark of a Pikachu and Karl Lagerfeld the sharp sophistication of a Ninetales. Well, our hypothetical match between fashion-industry players and Pokémon no longer exists in the abstract: Stylight envisioned what those mashups would look like. It Pokémon-ified these recognisable fashion characters, too: Anna Wintour (as Charmander), Victoria Beckham (a formidable Mew), Suzy Menkes (a great Jigglypuff), and Jean Paul Gaultier (drawn as a Poliwag).
This isn't the first time Stylight has given fashion people the animated treatment. You may remember the Minionistas (the site's first viral hit) or its imagining of industry players in a galaxy far, far away. Since even Fashion Week halts when a Poliwag appears, it was only a matter of time until fashion MVPs got the Pokémon treatment.
The Pokémon Go craze is only growing (and touching every part of our social lives). Ahead, imagine what it would be like if the game took over the front row next season. Odds are, many street style snaps will feature well-dressed showgoers hunched over trying to catch some Rattata in New York, anyway.
Those brows are unmistakable — plus, Cara Delevingne has an infections energy that makes her a perfect match for Pikachu.
Illustration: Courtesy of Stylight.
Karl Lagerfeld channels his silver foxiness in this rendering of the illustrious Chanel and Fendi creative director as Ninetails.
Illustration: Courtesy of Stylight.
Anna Wintour's signature bob and sunglasses certainly suit Charmander.
Illustration: Courtesy of Stylight.
Of course Mew looks good in bespoke Victoria Beckham Collection.
Illustration: Courtesy of Stylight.
Jean Paul Gaultier sure loves his stripes, which makes for an easy pairing with Poliwag.
Illustration: Courtesy of Stylight.
Like Wintour, Vogue 's Suzy Menkes has a very recognizable 'do — one that Stylight compared to that of the equally well-coiffed Jigglypuff.
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